Select Merch Rebrand
Select Merch Rebrand

Curaleaf

Select Merch Rebrand

This capsule marks a return to Select’s core visual language, unveiling a refined color system and the reintroduction of the legacy logo. Anchored by the “Select Better” tagline, the collection channels the Legacy, Flavor and Craft palette into premium, understated pieces built for everyday wear.

apparel

Performance Long Sleeve
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apparel

Performance Long Sleeve

Lightweight performance long sleeve top made from high-breathability, moisture-managing fabric. Engineered panel construction improves airflow and durability in high-movement zones. Athletic fit supports active motion without compression. Quick-dry, abrasion-resistant surface with a soft hand feel.